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Advertise With NAWS We have researched internet advertising rates both nationwide and locally as thoroughly as possible before establishing our rates. Our rates are extremely competitive and through the targeted demographics of working seniors results are almost immediate. Reach the Fastest Growing Market Demographic in the World Target Placement to Your Audiences' Areas of Interests Match your message to NAWS Members' interests and reach your best potential customers. NAWS Members are looking for answers for a variety of personal and professional matters. As an advertiser on NAWS, you can target our audience of affluent working senior consumers by strategically positioning your campaign within specific "areas of interest" or categories. You chose to target our members who are interested in any of the relevant content areas — from family to health/medicine to financial to niche verticals communities. About Banner Advertising Given the Internet's tremendous scale of growth, banners prove the fastest way to get your product noticed. Creative uses of banner advertisements help drive brand awareness and trigger sales. Banner advertisements are a great cost-effective tool for both branding your business in the minds of customers and driving customers to your business. Banner ads offer global exposure, instant response, select targeting and broad reach. About Target Advertising Targeting helps you reach a qualified audience. If you maintain the same click-thru between non-targeted and targeted ads, the targeted audience may prove to be more valuable. Increased interest, longer visits, and greater response are the primary reasons for targeted advertising, not click-thru ratio. Targeting your banner ad helps you reach an appropriate Web audience. Showing your banner on sites that appeal to your target audience may help improve the effectiveness of your banner campaign. And you can target your banner to specific categories within the NAWS Web site. Shopping Cart NAWS™ also offers direct sales of your product should you wish us to provide this service.  For info on product placement contact Evie Greene at eviegreene@earthlink.netor Steve Bridge at sbridgex@verizon.net Our Banner Ads Our banner ads rotate on the right side of each page, not the 'traditional' top of page banner placement. Ads will be rotated between the 'main' page for a given category and subsequent pages for that category. For example, if you wish to advertise on the 'Financial Matters' pages, the 'main' page for that category would be the page reached when selecting Financial Matters on the menu at left. Subsequent pages would be further detail of the ‘Financial Maters section. For Details on Banner Ads Review the Banner Pricing Table Suggested Sizes are 120 x 30 120 x 60 120 x 90 120 x 120 Specifications All banner sizes provided assume a resolution of 72 dpi (dots per inch) Must be a GIF or JPEG formatted file, optimized for Web if possible Must be under 10KB in file size (10240 bytes) Please specify your desired ALT TEXT (text to be displayed in browsers which cannot render images) and provide URL for hyperlink. Banners can be sent as e-mail attachments to Sbridgex@verizon.net or on disk or CD-ROM to: Steve Bridge 1013 Gardenia Ave Lompoc, CA 93436

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